An Interdisciplinary Approach to Multi-Family Marketing

IGNITION Residential is an interdisciplinary multi-family marketing firm, combining innovative design and branding techniques with effective inbound lead generation methods to engage the marketplace, connect with the public, and drive unit sales & rentals – all while reducing costs to developers with intensive real-time marketing analytics.  >>Learn more

Boston Real Estate Report

Over 90 pages of in depth market information and statistics, showing Boston real estate market trends over the past decade from 2000 to 2010.

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The 10 Immutable Laws

Based on three decades of experience, The 10 Immutable Laws of Condominium Marketing are vital for a successful development project.

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5 immutable laws of condominium marketing

The 10 Immutable Laws of Condominium Marketing

With more than three decades of marketing condominiums, I feel as though I can speak with some degree of authority on the subject.  However, this ... Continue Reading →

The Swami

Merrill Diamond (aka The Swami) Is Perfect With His 2012 Predictions

Anyone Want Some Lucky Numbers For Powerball? Not to be an “I told you so,” but if you review The Swami’s Predictions for 2012, there ... Continue Reading →

South Boston Waterfront

Nobody asked me, but….

It’s been a while since I posted a blog but, due to popular demand, I’m pleased to offer some musings about the state of the ... Continue Reading →

Charing Cross condo development in Brighton, MA


The housing market begins it’s comeback… You can hear it whenever you talk to someone in real estate, be it an attorney, a broker or ... Continue Reading →

Charing Cross condo development in Brighton, MA

The Swami Doesn’t Like To Gloat, But…

Fresh from picking the winning number for the recent Mega Millions drawing (The Swami isn’t allowed to play for obvious reasons), The Swami is sitting ... Continue Reading →