The Knickerbocker

See more of What We’ve Done: Charing Cross | The Waterworks at Chestnut Hill | The St. George Seaside Condominiums and Beach Club | James Landing | The Grand | Dreamwold | The Knickerbocker | Stoneleigh | The Sears Estate | The Trust | Kendall Crescent


The Knickerbocker Marketing Piece

The Knickerbocker Entrance

Marketing Challenge:
To brand a 9-unit new condominium building along Beacon Street in the Washington Square area to appeal to a target market of urbane “empty-nesters.”

Project Description:
Located at 1601 Beacon Street near busy Washington Square, The Knickerbocker featured three residential floors of three units each, all over a parking/lobby level.  The building was designed to reflect the scale and character of adjacent properties while avoiding replication of 19th century details.  The building was hailed as ,”a beautiful piece of urban sculpture” by the local Planning Board.

The Knickerbocker exterior shot

The Kickerbocker Full Entrance Image